EDGERUNNERS

Full-cycle launch for Nonsense x Cyberpunk: Edgerunners, from concept to shelves in under a year. Covered product R&D, all communications and web assets, shoot art direction, and campaign planning, navigating ongoing IP review throughout.

Shopify operations were also managed end to end, including backend setup, inventory management, email marketing, and IP communications to keep stakeholders aligned and delivery on track.